Relevant Industry
- Home Interiors, Real Estate, Creative Agency, Consumer Durable, e-Commerce
Job Description / Responsibilities
- Manage creative development and work with agency partners to create motivating stimulus to get targeted population to “take action”
- Candidate should be able to write an inspiring brief, evaluate creatives and give creative feedback where required
- Work with brand partners and internal teams to create high-quality content that will be used to promote the brand
- Create and update brand marketing strategies that will support the organization to achieve its business goal as part of the overall Marketing and Communications plan
- Work in strong collaboration with the digital and sales teams to ensure that communication and content is in sync and brand visibility and salience is optimized
- End to end execution of campaign and marketing plan along with collaboration with internal and external stakeholders
- Building strategic brand partnerships with other brands/organizations across multiple geographies
- Translate partnerships into co-marketing campaigns and business goals
- Analyze industry, competition, consumer and market trends and share learnings & recommendations on specific brand applications
- Track budgets with an eye towards maximizing gains and reducing costs
- Measure and report performance of all brand campaigns, and assess against goals
- Accountable for the overall brand budget and its performance across multiple cities
- Assist in the coordination of market research activities that may be deployed from time to time
Desired profile of the candidate
- Having worked with consumer-facing brands in an execution and planning role
- Should have gone through a min of 2 cycles of a 360-marketing campaign
- Strong communication skills – verbal and written
- Proactive attitude
- Detail Oriented
- Highly action oriented
- Great interpersonal skills
- High negotiation skills D
- Data driven
- Self-Awareness
- A balance of sound creative judgement & analytical skills
Qualification
- Academic: Bachelors in Management, M. Com, MBA (Minimum qualification required is Bachelors)
Other Job Opportunities at Design Cafe: